Product Philosophy – Swiss Military Worldwide

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About Us

Swiss Military is a medium to connect our customer to the world of Premium Lifestyle Products bearing the highest quality standards at surprisingly affordable prices. We call it “Affordable Luxury”.

At Swiss Military we begin our research by recognizing basic unfulfilled needs of our customers and begin designing products that addresses this need for which there is no other product available in the market.

Contact Us

Switzerland Head Office:

Promoshirt SM S.A.

Rue Achille - Merguin 18, 2900 Porrentruy, Switzerland

Germany Office:

Promoshirt SM S.A. GmbH

Friedrich- Ebert-Anlage 36, 60325 Frank- furt/ Main (Germany)

Email: [email protected]

Contact for support

+41 32 4946044

Values that Shape Us

Raising the bar

Our designs aren't just about style and affordability; they're the answer to real-world needs, bridging the gap between what's wanted and what's available. At Swiss Military, we set a premium on reliability and sustainability, subjecting our innovations to rigorous tests so that they meet our uncompromising standards.

Our products exemplify comfort, grace, and timelessness. Evidence of their long-term viability in numerous settings. Our finger is always on the pulse of global trends and future projections across products, so that we continue as visionary trailblazers in the ever-changing landscape of contemporary innovation.

Innovation Unleashed

In our belief system, motivation, professionalism, ethics, collective responsibility, and leadership intertwine, adding intrinsic value to every client's need.

Our legacy, marked by impulse buy factors and a focus on premium yet budget-conscious buyers, is woven with the tagline 'Inspired by Innovation'.

Philosophy in Motion

Guided by a robust philosophy, our product portfolio aims to not just meet but exceed expectations. Each creation is a multi-utility masterpiece, offering a superior perceived value that transcends the price tag.

From market research to stringent quality checks, every step aligns with our commitment to affordability and global excellence.

Capturing the Zeitgeist

Swiss Military products aren't just items, they're meticulously crafted expressions of the zeitgeist. Targeting young adults aged 18 to 48, we embrace the 'Impulse Buy' thought process with continuously evolving upscale designs. Creating global best-sellers that position us among the fastest growing and most exhilarating brands globally.

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About Company

Switzerland Head Office:

Promoshirt SM S.A.

Germany Office:

Promoshirt SM S.A. GmbH

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