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About Us

Swiss Military is a medium to connect our customer to the world of Premium Lifestyle Products bearing the highest quality standards at surprisingly affordable prices. We call it “Affordable Luxury”. 

At Swiss Military we begin our research by recognizing basic unfulfilled needs of our customers and begin designing products that addresses this need for which there is no other product available in the market.

Contact Us

Contact Us

Switzerland Head Office:
Promoshirt SM S.A.

Rue Achille - Merguin 18, 2900 Porrentruy, Switzerland

Germany Office:
Promoshirt SM S.A. GmbH

Friedrich- Ebert-Anlage 36, 60325 Frank- furt/ Main (Germany)

Email: [email protected]

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Partner with us

+41-324946044

Present across 40+ countries globally Global Brand
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BECAUSE
EXTRAORDINARY PRODUCTS MAKE AN EXTRAORDINARY BRAND.
Over 12 product categories in Brand Portfolio Global Presence, Local Touch
The Global House of Premium Affordability… AFFORDABLE LUXURY

Global Footprint

Products Panorama

Heritage

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From the Managing Director’s Desk

" We have strived to create a niche by crafting a way out by optimizing our resources and capacities to get you products that accentuate imagination in terms of design, quality & price."

Maurice

Mr. Jean Maurice Maitre

Administrator

Mr. Denis Nappiot

Fiduciary
Ashok-Sawhney

Mr. Ashok Sawhney

President

Mr. Anuj Sawhney

Managing Director
About Us

Because we believe the only thing that makes a product better, is being better. A theory that’s taken us a long way. All the way across 4 continents.

About us

Live The Dream

Building an extraordinary product is more than just an act of manufacturing, it's an act of devotion. A dedication to inspired engineering that can successfully navigate the swell and flow of ever-evolving market behaviour.

Swiss Military has been committed to this ideal for over 40 years and is now set to launch a fresh line of lifestyle products that embody this legacy. Products that are capable of enduring and uplifting changing consumer needs. Whether they are devotees of quality or worshippers of comfort, we aim to give consumers more reasons to rejoice.
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Product Panorama

Product Profile

The world of Premium Lifestyle Products

We have more than 1900+ SKUs in Global Product portfolio and deal in various product profile including Travel Gear, Electronics, Health Accessories, Apparels, Gym accessories, Car Accessories, Writing instruments, Watches, Body Care, Eye Wear, Foot Wear, Sports wear and more.

Our trend setting products making Swiss Military one of the fastest growing brands globally.

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Key Distinctions

Global Highlights

Big global presence in both Offline & Online Retail formats

Licensees for over 8 product categories worldwide

Over 1900+ SKUs in Global Product portfolio

Trend setting products making Swiss Military one of the fastest growing brands globally

One Stop shop with over 12 product verticals Globally

Brand Registrations across 40+ countries globally

Handpicked vendor partners spread across 6 nations

Updates

Latest News and Blogs

The Evolution of Lifestyle Products in the Face of Global Trends
01Aug
Swiss Military Worldwide Global Trends | News

The Evolution of Lifestyle Products in the Face of Global Trends

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Sustainable Practices in Product Manufacturing: Swiss Military’s Approach
02Aug
Swiss Military Worldwide Business | News

Sustainable Practices in Product Manufacturing: Swiss Military’s Approach

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Exclusive Yet Affordable: Balancing Premium Quality and Consumer Accessibility
05Aug
Swiss Military Worldwide Business | News

Exclusive Yet Affordable: Balancing Premium Quality and Consumer Accessibility

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Work with the Global Brand

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About Company

Switzerland Head Office:

Promoshirt SM S.A.
  • Rue Achille - Merguin 18, 2900 Porrentruy, Switzerland
Germany Office:

Promoshirt SM S.A. GmbH

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